Chapter 4. Talking About SRE (SRE Advocacy)
Welcome to a highly meta chapter in which we are going to be talking about talking about SRE.1 Effective SRE advocacy turns out to be crucial for both individuals and organizations, for reasons we will see in a minute. In this chapter, we’re going to explore the craft of SRE advocacy and what resources you have available to hone it for both vantage points. We will talk about the kinds of stories that matter and how to pick the most effective ones, and I will offer a whole slew of tips on the subject. This chapter is about the stories we tell ourselves.
Why It Matters, Even Early in Your Experience with SRE
Without fail, you will at some point have to explain to others what SRE is and why it matters. That point invariably comes much sooner than you would expect,2 which is why this chapter is right up front with the rest of the introductory material.
When I say explain it to others, I mean people who run the gamut from your grandparents to your CEO. Sometimes you will just be satisfying someone’s curiosity at a cocktail party, but it’s equally likely you will be in a position of singing for your supper as you have to justify SRE’s presence in your organization and why someone should continue to pay for it.3 It is also very common to have to explain to another group in your org what SRE is and why it would be in their best interest to engage with you. I don’t believe I am exaggerating when I say that the survival of SRE at a company is ...
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