Introduction

It has always been about us. We are the baby boomers. Between 1946 and 1964, 78 million of us burst onto the American scene. In every stage of our lives, America has been about us. Businesses changed to meet our needs. The Ford Mustang, introduced in 1964, sold 22,000 cars on the first day and 1 million cars in the first 2 years to a population that included large numbers of baby boomers, fresh with their drivers’ licenses and looking for sporty cars.

We did not trust anyone over 30. We did not listen to our parents. We were young. We had all the answers.

Now years later, our numbers still dominate the country. Baby boomers represent 27.5 percent of the population. But we are getting old. More than 24 million of us are over 50. Now ...

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