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Business and Competitive Analysis: Effective Application of New and Classic Methods, Second Edition by Babette E. Bensoussan, Craig S. Fleisher

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Index

A

accuracy, FAROUT method, 96

ACH (analysis of competing hypotheses)

applying, 128-133

compared to conventional intuitive analysis, 133

explained, 123

FAROUT summary, 134

history of, 123-124

hypotheses

disproving, 131

identifying, 128

matrix of, 129-130

questioning assumptions in, 131

supporting evidence, 128-129

illustration of generic ACH process, 124

KIQs (Key Intelligence Questions), 125-126

KITs (Key Intelligence Topics), 125-126

strategic rationale and implications, 124-125

strengths, 126-127

weaknesses, 127-128

actionable recommendations, 83

Advanced Manufacturing Research (AMR), 493

alliance groups, 467

Amazon, 160

Amazon Auctions, 400

ambiguity, 15

American Quality and Productivity Center, 143

amiable communication style, 85

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