OBSERVATIONS FROM A CAREER PRACTITIONER: KEYS TO FORECASTING SUCCESSDEMAND PLANNING AS A CAREERREFERENCEHOW DID WE GET DEMAND PLANNING SO WRONG?BUSINESS FORECASTING: ISSUES, CURRENT STATE, AND FUTURE DIRECTIONSTATISTICAL ALGORITHMS, JUDGMENT AND FORECASTING SOFTWARE SYSTEMSREFERENCESTHE <<EASY BUTTON>> FOR FORECASTINGREFERENCESTHE FUTURE OF FORECASTING IS ARTIFICIAL INTELLIGENCE (AI) COMBINED WITH HUMAN FORECASTERSREFERENCESQUANTILE FORECASTING WITH ENSEMBLES AND COMBINATIONSREFERENCESMANAGING THE DEMAND FOR NEW PRODUCTSSOLVING FOR THE IRRATIONAL: WHY BEHAVIORAL ECONOMICS IS THE NEXT BIG IDEA IN DEMAND PLANNINGBUSINESS FORECASTING IN DEVELOPING COUNTRIESREFERENCESDO THE PRINCIPLES OF ANALYTICS APPLY TO FORECASTING?GROUPTHINK ON THE TOPIC OF AI/ML FOR FORECASTINGTAKING DEMAND PLANNING SKILLS TO THE NEXT LEVELNOTESREFERENCESUNLOCK THE POTENTIAL OF BUSINESS FORECASTINGBUILDING A DEMAND PLAN STORY FOR S&OP: THE BUSINESS VALUE OF ANALYTICS