APPENDIXB
THE STRATEGIC PRESENTATION
Your strategic presentation can take any form you like, as long as it follows the strategic arc that we discussed in Chapter 6 and as shown in Figure B.1.
FIGURE B.1
The Strategic Arc
The following guide gives a general idea of how your strategic presentation should flow. Although I am presenting this guide in the form of specific “slides,” I encourage you to use these as an outline rather than a template. For ...
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