3 Data classification

This chapter covers

  • Data classification: what it means for your customers
  • Why data classification is necessary
  • How you can implement data classification
  • How data classification can help satisfy your compliance challenges
  • How data classification can work cross-functionally
  • An end-to-end data classification process

In the first two chapters, I introduced the basics of privacy and what it means for your business. We then built a mental model that connects privacy to trust and safety, so that rather than an altruistic abstraction, privacy becomes a critical business goal.

Subsequently, we identified data as the building construct for privacy because of

  • Its power to identify individuals

  • Its abundance, thanks to ubiquitous ...

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