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Data Warehousing: Architecture and Implementation by Michelle C. Dy, Michael W. Hawkins, Mark Humphries

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Chapter 14. Warehousing Applications

The successful implementation of data warehousing technologies creates new possibilities for enterprises. Applications that previously were not feasible due to the lack of integrated data are now possible. In this chapter, we take a quick look at the different types of enterprises that implement data warehouses and the types of applications that they have deployed.

The Early Adopters

Among the early adopters of warehousing technologies were the telecommunications, banking, and retail sectors.

Thus, most early warehousing applications can be found in these industries. For example:

  • Telecommunication companies were interested in analyzing (among other things) network utilization, the calling patterns of their clients, ...

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