ABOUT THE AUTHOR
Mico Yuk is a data storyteller, keynote speaker, and creator of the BI Data Storytelling Framework and The Buy-In Method—which teach professionals how to turn insights into action and measure stakeholder influence in real time.
For over a decade, Yuk has trained more than 20,000 data professionals at Fortune 500 companies, including JPMorgan, IBM, Microsoft, Amazon, and Zoom, and has delivered keynotes on stages in over 30 countries. She previously founded and led her own SAP consulting firm.
A former data scientist turned stakeholder influence expert, Yuk combines behavioral science with data expertise to help professionals move from order-takers to decision drivers.
Yuk hosted the award-winning Analytics on Fire podcast, is a LinkedIn Learning instructor, former Microsoft MVP and Regional Director, and has appeared as a data commentator on CNN and MSNBC. She is the author of Data Visualization for Dummies (Wiley) and Driving Buy-In is her latest book.
Born in the Caribbean, she now splits her time between Atlanta and the islands she calls home.
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