Chapter 2. The Process Creating a Strategic Plan

Creating an organization's future is an awesome responsibility. I don't remember anyone ever mentioning this when I first studied leadership. We all spoke of the leader's responsibility to accomplish the organization's mission. The future of the organization was just assumed. This is probably true for all of us, regardless of where we first saw leadership practiced. But had you stopped to think about it, which you probably didn't, you would have known this was not automatically true.

We have all seen many organizations stumble, fall, and fail even though they had looked invincible in the recent past. In just about every case, the natural assumption is that this is a result of the tactical decisions ...

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