March 2014
Beginner to intermediate
400 pages
9h 59m
English
Content preview from Eye Tracking in User Experience Design
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Index
Note: Page numbers followed by f indicate figures, b indicate boxes, t indicate tables, np indicate footnotes, and ge indicate glossary.
A
Apple iPad, 265
Areas of interest (AOI)
description, 361ge
usability testing
drop-down box, 57–58
Enable Table Tools, 60
web navigation, 151
Attentional salience, 361ge
Attention distribution, 361ge
B
Banner blindness
description, 361ge
testing, 43
web content, 170
Bricklet, 361ge
C
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.