4

Conscientiousness – the persistence dimension

Introduction

The personality dimension most strongly related to perseverance and effort in information seeking is conscientiousness. Conscientious persons typically have a strategic, purposeful and goal-oriented approach to information seeking. This is reflected in what they set out to find: relevant, precise and high-quality information sources. Only the very best is good enough, and this shines through in the determination and persistence of their searches. They do not give up until the goal is reached, regardless of how much effort, time or dedication is required. It is demonstrated in their efficient use of information: profound learning, high achievement and well-grounded decisions. Throughout ...

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