Chapter 1

The web

What’s so important about social media, eCommerce, eLearning and peer-to-peer?

The web is more a social creation than a technical one. I designed it for a social effect — to help people work together — and not as a technical toy.1

Tim Berners-Lee

Accessing the internet was once laborious. The experience started with dialling in through a modem and hearing the famous ping pong ping sounds. Many minutes later, a browser loaded up, then the destination of the hyper-linked document needed to be typed. This is far distant from today’s experience. Now, we get irritated by a website that makes us wait two seconds to load.

The world is increasingly measured in milliseconds, especially on the web. We live in fast times with ever ...

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