12 Generative AI and LLM: Case Study in Finance
Abstract
Generative artificial intelligence (GenAI) and large language models (LLMs) are causing a revolution in various industries, with the finance sector being one of the areas highly impacted. This chapter examines diverse impacts of GenAI and LLMs on the financial industry, with emphasis on how these technologies allow fresh data content creation from preexisting datasets for improved decision-making, risk evaluation, personalized banking services, and customer engagement. A financial institution such as a bank can take advantage of these evolving technologies for better predictive analysis and provide financial advisory ...
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