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Google Cloud Digital Leader Certification Guide
book

Google Cloud Digital Leader Certification Guide

by Bruno Beraldo Rodrigues
March 2024
Beginner
210 pages
5h 39m
English
Packt Publishing
Content preview from Google Cloud Digital Leader Certification Guide

4

The Role of Data in Digital Transformation

Data has become central to the strategic future of many companies across industries. The Economist highlighted as far back as 2017 how data had overtaken oil as the most valuable resource in the world, highlighted by the fact that the five most valuable publicly traded firms in the world were all technology companies: Alphabet, Amazon, Apple, Facebook, and Microsoft (https://www.economist.com/leaders/2017/05/06/the-worlds-most-valuable-resource-is-no-longer-oil-but-data). Whether it’s using data to surface more relevant search results, ads, content, or products, technology companies were able to harness the power of digitization and data maturity to develop capabilities that helped better understand ...

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Publisher Resources

ISBN: 9781805129615