How to Develop Your Creative Identity at Work: Integrating Personal Creativity Within Your Professional Role

© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2022

O. Velcu-LaitinenHow to Develop Your Creative Identity at Workhttps://doi.org/10.1007/978-1-4842-8680-7_15

15. The Three Principles of a Creative Communication Style

Oana Velcu-Laitinen¹  

(1)

Helsinki, Finland

 

When and With Whom to Talk About Your Ideas

As an entrepreneur, you create your brand, you create your product, you create the value that you give. I say, ‘You create’ but it’s not just you. It starts with me, because I’m a bit introverted, I need to start a channel of these ideas and energy, visualize it and then I get feedback and improve it. Particularly if it’s about value, you need to bounce it with the customers, otherwise you may be completely ...