Innovation Games: Creating Breakthrough Products Through Collaborative Play

Part Three: Tools and Templates

Part One of this book provided you with a foundation for understanding and applying Innovation Games. Part Two examined each game in detail, showing you how to prepare for, play, and then postprocess the results of each game. Part Three compliments Part One and Part Two by providing you with tools and templates that you can use to begin playing Innovation Games with your customers. It provides an expanded overview of planning and includes sample letters that you can use to invite customers to the game and thank them when it’s over. It ends with FAQs and some expanded advice on facilitating a great game.

Phase One Planning in Greater Detail

Although the core of phase one event planning is answering the “Five Ws” ...