Chapter 2 Data and Analytics Maturity Models

DOI: 10.4324/9780429343971-2

Data and analytics maturity is a topic that has grown in importance over the last several years. Why? Technology companies are interested in offering a broad array of solution platforms to address the spectrum of the capability to address important business problems. The more they can understand where a prospect is on this continuum the better they can target a match between the ...

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