Leading Growth

Epilogue

ONE REASON I wrote this book is because too many salespeople have been thrust into their roles without any training or development, and without an understanding how to do their number-one job: generate new revenue. Many sales managers were selected for the role because they were highly effective in the role of salesperson, not because they have the natural ability to lead. That might be you, or it might be someone you know. One of the reasons sales managers don't have these strategies and structures is because their sales manager didn't provide them, and neither did that sales manager's manager.

One way to steward the future is by building the next generation of leaders who have experienced what good leadership and good sales management looks and feels like, along with the structure that will improve their ability to succeed. Some of your team members may end up in a sales management role, and one way to judge your effectiveness as a leader is by how many leaders you create—each with their own vision.

I want to thank you for buying Leading Growth, reading it, and implementing the strategies, tactics, and structures we've explored together. I hope you use them to help your team succeed in helping their clients succeed, and to reach their goals and yours. Nothing in this book is easy to execute, but I believe it's all worth the effort. I also believe sales management is one of the more difficult positions one might agree to take on, because most people don't understand ...