August 2017
Intermediate to advanced
336 pages
8h 29m
German
Content preview from MailChimp - Das Praxis-Handbuch
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Kapitel 9: Gruppen und Segmente
Zu den Königsdisziplinen der Informationstechnik gehört der Umgang mit Bestandsdaten. Die richtige Aufteilung, Gruppierung oder die Extraktion von Teildatenbeständen hilft Ihnen bei der täglichen Arbeit und der exakten Ansprache Ihrer Zielgruppe. Bei MailChimp heißen diese Features Gruppen und Segmente.
MailChimp erlaubt, eine Liste nach verschiedenen Kriterien aufzuteilen, sodass ein Newsletter gezielt an einzelne Personengruppen gesendet werden kann. Hierfür stellt MailChimp zwei Werkzeuge zur Verfügung, die leider gerne verwechselt werden: Gruppen und Segmente. Die Verwechslung rührt daher, dass beide Wege im Endeffekt das gleiche Ziel haben, nämlich den Adressbestand zu unterteilen.
Ein Segment ist dabei ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access
More than 5,000 organizations count on O’Reilly
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.