Now we turn our attention to two social media platforms that are visual in nature. While most nonprofit leaders know they need to focus their time and energy on powerhouse platforms like Twitter and Facebook, they often forget about the lighthearted, visual-based apps of Instagram and Pinterest. Don’t let the fun, hobby-focused natures of these two platforms fool you—for some nonprofits, they are pivotal (Figure 6.1).
Figure 6.1 Visual platforms like Pinterest & Instagram are viable platforms for a nonprofit
Why Consider Instagram and Pinterest?
We have combined Instagram and Pinterest in this chapter because ...
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