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Managing Major Sports Events
book

Managing Major Sports Events

by Milena M. Parent
March 2013
Intermediate to advanced
432 pages
16h 7m
English
Routledge
Content preview from Managing Major Sports Events

Index

2010 Legacies Now 305–6

9/11 168, 169, 221, 224, 254

Aaker, D.A. 122, 124, 12

accreditation 150, 157–8, 192, 193, 228; use of technology 248–9

actively engaged stakeholders 184, 186

adaptive leadership 32

adhocracies 37

affective commitment 80–1

Agenda 21: Sport for Sustainable Development 294, 295

air transport 265–7

Akhtar, J. 226

Albertville Winter Olympics (1992) 41

Alexander, K. 143

Alfs, C. 123

Alkemeyer, T. 200, 201, 202

Allen, J.B. 82

Allen, N.J. 80–1

ambush marketing 96, 98, 110, 131–3; Vancouver Winter Olympics 135–7

America’s Cup 167

annual reports 63

Anstead, N. 165

Apostolopoulou, A. 128–9, 130

Armstrong, M. 74

assets 59

Athens Olympic Games (2004) 123, 222, 254, 315

athlete’s zone 158

athletes: differential expectations

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Publisher Resources

ISBN: 9781136477164