July 2026
Intermediate to advanced
378 pages
10h 17m
English
Content preview from Mapping Experiences, 3rd Edition
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References
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Adlin, Tamara, and John Pruitt. The Essential Persona Lifecycle (2010)
Alamir, Diego. “What Is a Customer Journey Map?,” HubSpot Service Blog (2025)
Allen, James, Frederick F. Reichheld, Barney Hamilton, and Rob Markey. “Closing the Delivery Gap,” Bain & Company (2005)
Angrave, Jerry. The Journey Mapping Playbook (2020)
Anthony, Scott, Mark Johnson, Joseph Sinfield, and Elizabeth Altman. The Innovator’s Guide to Growth (2008)
Arena, Michael. Adaptive Space (2018)
Aricò, Marzia. “Organisations Don’t Need More Journey Maps,” Design Mavericks (2025)
Banfield, Richard, C. Todd Lombardo, and Trace Wax. Design Sprint: A Practical Guidebook for Building Great Digital Products (2015)
Bates, Sandra M. The Social Innovation Imperative (2012)
Battan, Mariano, and Jim Kalbach. Collaborative Intelligence (2022)
Berkman, Eric, and Steven Hoober. Designing Mobile Interfaces (2011)
Berkun, Scott. The Myths of Innovation (2007)
Berkun, Scott. A Year Without Pants (2013)
Bettencourt, Lance, and Anthony W. Ulwick. “The Customer-Centered Innovation Map,” Harvard Business Review (2008)
Beyer, Hugh, and Karen Holtzblatt. Contextual Design (1997)
Bitner, Mary Jo, Amy Ostrom, and Felicia Morgan. “Service Blueprinting: A Practical Technique for Service Innovation” [working paper, Center for Leadership Services, Arizona ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.