September 2014
Beginner to intermediate
256 pages
7h 20m
English

Organizations that do not understand the overwhelming importance of managing data and information as tangible assets in the new economy will not survive.
—Tom Peters, bestselling author on business management
Establishing data management capabilities has become imperative for most businesses. The effective use of big data, with the rise of social media, mobile devices, and sensors, is now recognized as a key differentiator for companies to gain a competitive advantage and outperform their peers. In most industries, established leaders and new players will leverage data-driven strategies to innovate, ...
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