CHAPTER 4

Digital Transformation Planning

What Is Digital Transformation Planning

Business and IT leaders have talked about the need for IT/business alignment for well over a decade. They all want the benefits that successful alignment brings, like improved business efficiency, reduced costs, increased agility, and so on. Who wouldn’t want that?

Yet, despite understanding the importance of IT/business alignment, it’s still an issue in many companies. This everlasting struggle between IT and business is illustrated in Figure 4.1.

Why?

What stumbling blocks stand in the way? Why—after all of these years—do companies still struggle to align their IT departments with the business? And perhaps more importantly, how can companies remove these stumbling ...

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