PEAK, 2nd Edition

More Praise for Peak

“I love the Joie de Vivre Heart icon that Chip uses to illustrate how a passionate corporate culture breeds happy employees, which leads to satisfied customers, which results in a profitable and sustainable business.”

—Sir Richard Branson, founder and chairman, Virgin Group Ltd.

“Late in his life, Abe Maslow imagined how his iconic hierarchy of needs could be translated to the collective, especially to companies, but he never fully realized that vision. Chip Conley has channeled Abe's point of view and made it relevant to the business world. There is no person on the planet better versed in how to create a self-actualized organization than Chip and Peak is his virtuoso manifesto.”

—Michael Murphy, cofounder, Esalen Institute

“Peak was one of the sources of inspiration for Life@Facebook, our new comprehensive approach to caring for our people and those who matter to them.”

—Tudor Havriliuc, vice president, human resources, Facebook

“The world could use more conscious capitalists who realize the most neglected fact in business is we're all human. Chip Conley's Peak is one of the most practical and inspiring books of this new era of stakeholder-centered businesses. This was required reading for many of our top execs.”

—Kip Tindell, cofounder and chairman, The Container Store

“WeWork truly resonates with Chip's Peak principles as we believe our mission is to create a world where people work to make a life, not just a living. As a fellow former hotel industry ...