November 2009
Beginner
368 pages
11h 24m
English
Selecting investments made by venture capitalists is a complex process, because there is information asymmetry based on the interaction between impartial components, analyses with strong methodological rigor, and subjective experience and intuition. The first valuation step is the pre-investment phase where a series of critical factors are defined to see if and how they affect the investor. This screening is strongly influenced by the strategic orientation of the investor; for example, the geographic location, the sector, and the type of product (technology used, trademarks, leadership in differentiation or of cost, etc.). Fifty percent of proposals received by the venture capitalist in this phase are refused. The ...