June 2018
Intermediate to advanced
379 pages
7h 33m
English
The dictionary meaning of clustering is grouping. In data science, too, clustering is an unsupervised learning technique that helps in grouping our data points.
For a business user to understand the various types of users among customers
To make business decisions at a cluster (group) level rather than at an overall level
To help improve the accuracy of predictions, since different groups exhibit different behavior, and hence a separate model can be made for each group