CHAPTER 1
The Small Business Difference
Small businesses, whether they be sole proprietors, partnerships, family businesses, entrepreneurial ventures, or an innovator trying to challenge the current business status quo, all play an important part in the economy. Although it is the giant multinational corporations that seem to be the focus of attention, it is small businesses that drive the global economy.
There is a romantic sentiment to small businesses. The oft-repeated story of the origins of the giant Apple that started out as three friends starting out in their garage to create one of the world’s greatest and most innovative companies. Before that there was Henry Ford, working away as a sole proprietor trying to create a car for the masses. ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access