About the Authors

Mikkel Svane cofounded Zendesk in Copenhagen in 2007 with Morten Primdahl and Alexander Aghassipour. Their basic idea was to introduce an intuitive, beautiful, and simple product for the customer service industry, an industry that had been overlooked and neglected for many years. By making a product that is easily accessible and easy to use, they quickly reached a global audience of both small businesses and large enterprises and developed Zendesk's vision of bringing organizations and their customers closer together.

Today, as Zendesk's chairman and CEO, Svane leads a global publicly traded company with customers in 150 countries and products and services that reach hundreds of millions of people. It has changed the entire ...

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