January 2016
Intermediate to advanced
337 pages
11h 50m
English
Content preview from Text Mining and Visualization
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Chapter 7
Mining Search Logs for Usage Patterns
Tony Russell-Rose
UXLabs, UK
Paul Clough
Information School, University of Sheffield, UK
7.1 Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 153
7.2 Getting Started . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 154
7.3 Using Clustering to Find Patterns .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 158
7.3.1 Step 1: Prepare the Data . . . . . . . . . . . . . . . . . . . . . . . . .
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.