artartP A R T     O N E

MEASURING BUSINESS STRATEGY

COMPANIES USING THE BALANCED SCORECARD as the corner-stone of a new strategic management system have two tasks: first, they must build the scorecard, and, second, they must use the scorecard. We have organized the book into these two tasks. Part One, Chapters 3 through 8, describes the construction of a Balanced Scorecard. Part Two, Chapters 9 through 12, explains how companies are using the Balanced Scorecard as an integrated strategic-management system.

Of course, the two tasks are not independent. ...

Get The Balanced Scorecard now with the O’Reilly learning platform.

O’Reilly members experience live online training, plus books, videos, and digital content from nearly 200 publishers.