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The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media
book

The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media

by Paul Chaney
September 2009
Beginner to intermediate
272 pages
5h 13m
English
Wiley
Content preview from The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media

ABOUT THE AUTHOR

ABOUT THE AUTHOR

Paul was cofounder of Blogging Systems, a blog software company that significantly impacted the real estate industry by encouraging realtors to adopt blogging as a marketing strategy. In 2006, along with Blogging Systems CEO Richard Nacht, he co-authored Realty Blogging: Build your Brand and Outsmart Your Competition, which similarly impacted the industry and was the first blogging book to target a specific industry vertical.

He has been a feature writer for Practical Ecommerce magazine on the use of blogs and social media for marketing purposes. He has led numerous workshops and seminars on the topics of business blogging and social media, including the first seminar on business blogging ever to be held in Asia, in September 2005.

Paul has blogged professionally with Weblogs, Inc., as well as Allbusiness.com and currently blogs at marketing resource supersite MarketingProfs for their Daily Fix blog.

He has served as technical editor on a number of the "For Dummies" series books related to blogs and Internet marketing, and was contributing writer on Buzz Marketing with Blogs for Dummies, published in 2005 by John Wiley & Sons, Inc.

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Publisher Resources

ISBN: 9780470499276Purchase book