Value Engineering: The Secret Sauce for Data Science Success

If we believe that the Big Data Business Model Maturity Index described in Chapter 1, The CEO Mandate: Become Value-driven, Not Data-driven, is what organizations could do to become more effective at leveraging data and analytics to power their business models, then your next question is "How can I achieve that?"

Let me introduce you to the Data Science Value Engineering Framework (see Figure 2.1).

Figure 2.1: Data Science Value Engineering Framework

The Data Science Value Engineering Framework (process) provides a simple yet effective methodology for exploiting the economic value ...

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