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The Innovator's DNA, Updated, with a New Preface
book

The Innovator's DNA, Updated, with a New Preface

by Jeff Dyer, Hal Gregersen, Clayton M. Christensen
May 2019
Beginner
320 pages
6h 54m
English
Harvard Business Review Press
Audiobook available
Content preview from The Innovator's DNA, Updated, with a New Preface

10

Putting the Innovator’s DNA into Practice

Philosophies

“At Amazon we want to have the scope and scale of a large company, but the heart and spirit of a small one . . . If you want an inventive environment, you need multiple paths to ‘yes.’”

—Jeff Bezos, founder and CEO, Amazon

WHAT FOUNDATIONAL PHILOSOPHIES permeate the world’s most innovative companies? To tackle this question, we first explored the inner world of their entrepreneurial founders and senior executive teams. We asked about the philosophies and beliefs that kept their personal innovator’s-DNA skills in perpetual motion. The most frequent answer was, “I don’t know. It’s just the way I am.” They simply took it for granted that innovation was their job, not someone else’s. It ...

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Publisher Resources

ISBN: 9781633697218