Foreword
Six years ago, in the summer of 2016, my friend Jaeson Ma and I found ourselves at a dinner in Munich, Germany with a couple of the founders of Ethereum. I don't remember exactly what led to our going to this dinner, but I'm glad we did. It was one of the most life-changing meals I've ever had. And I'm not talking about the food, which was good. For me, it was the conversation that was memorable.
I've always considered myself forward-thinking and a bit of an undercover nerd. But when Stephan Tual (then the CCO of Ethereum) started talking about blockchain and cryptography and digital currency, I'll be honest, it mostly went over my head. I could feel his passion for it, though. I could tell that this team was building something great. And it was clear they were giving Jaeson and me a look into the future.
As soon as I got back from Germany, I bought my first bit of cryptocurrency.
The following year when I was filming my documentary The American Meme, I stumbled on another revolutionary technology. I found a company that was doing full-body, 3D scans of celebrities and turning them into digital avatars. Of course, I had myself turned into an avatar.
Honestly, by this time, I was tired of going out and the whole LA scene. So, I built this virtual world where my digital avatar could have a social life, perform DJ sets, and hang out with my friends and fans in VR. I guess you could say that I built my first Metaverse in 2018.
The next piece of the puzzle—non-fungible ...
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