Chapter 3

Stage 1: Understand Problem to Grasp Desirability

The first stage is the most important stage of any endeavor. It is the crux of your endeavor. This stage will help you have a clear vision as to WHY your idea is important and WHO the primary beneficiary of your solution is. Answers to questions raised in this stage help in setting the vision and rationale behind your quest. Unless you have a clear idea of who the stakeholders are for whom you are solving a problem and what those problems are, it is impossible to envision a solution that would benefit the stakeholders.

By following the subsequent steps, you will develop a solid understanding of why the problem is worth solving. That is, the “desirability” of solving the problem for the ...

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