Imagery
People expect to see different types of imagery depending on the type of application they’re using. In an analytics application, people expect to see tables and charts. When walking around looking for businesses nearby, people expect a map and hope to see photos that help them recognize their surroundings. When evaluating applications to install, people expect to see screenshots that provide a sense of using the application.
Imagery is a great tool for answering questions, such as what something looks like. Appropriate images also communicate softer messages, such as helping someone feel more engaged or decide whether an application is right for them. Use of imagery is a great opportunity to elevate the ordinary and delight ...
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