Chapter 10  Project: Creating a Landing Page

The one key feature of the online marketing landscape is the landing page—that (hopefully welcoming) doorway to your online storefront, which you present to your Web site visitors. —Martin Harwood

This chapter covers

  • Planning and sketching your landing page
  • Choosing fonts and colors for the page
  • Understanding and implementing banded content
  • Adding the images and text

Okay, you're nine chapters into this adventure, and you've come a long way. Here in Part 2 alone, you've mastered using images and media; making style sheets; using classes; floating elements; using absolute and relative positioning; and manipulating sizes, borders, and margins. That's a lot, and (most important) it's enough know-how ...

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