WE HAVE HAD SIGNIFICANT help in actualizing this book. INSEAD has provided a unique environment in which to conduct our research. We have benefited greatly from the crossover between theory and practice that exists at INSEAD, and from the truly global composition of our faculty, student, and executive education populations. Deans Antonio Borges, Gabriel Hawawini, and Ludo Van der Heyden provided encouragement and institutional support from the start and allowed us to closely intertwine our research and teaching. PricewaterhouseCoopers (PwC) and the Boston Consulting Group (BCG) have extended the financial support for our research; ...
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