Chapter 3
Why You Struggle with Brevity: The Seven Capital Sins
Long story, short. Brevity is difficult to master because there are many subtle, unconscious “seven capital sins” that can interfere.
Why Is It So Difficult?
Why can't we simply add “being succinct” to our tool belt, alongside punctuality and neat handwriting? There is no single reason why people find it hard to be brief. Love of talking seems to be the logical front-runner, but in reality, it is among a short list of seven key contributors that can be deadly if left unchecked.
Which ones do you struggle with? Be honest—chances are that more than one applies to you.
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