April 2007
Intermediate to advanced
1200 pages
48h 41m
English
2
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Methodology
“Cross-cultural research is tricky and difficult” (Triandis, 2004, p. xv), in part because measuring concepts such as culture and leadership is a complex and demanding process. “The logistics problems are harsh and trying” (Leung, Foreword, this volume, p. xiv). The GLOBE project took a multipronged approach to this issue, starting with the fundamentals such as defining the concepts and developing the measuring instruments ...