2 THE ROLE OF DATA ANALYST
This chapter is designed to explain the profile of a data analyst, their role within a strategic organisation and the knowledge and skills needed by an analyst to contribute positively to the challenges of the analytical business environment. This chapter particularly focuses on the soft skills and competencies of an analyst’s role.
WHAT IS A DATA ANALYST?
A data analyst is someone who analyses data to find patterns, trends or hidden information and translates these into insights that can be useful to business. It is a critical role in modern organisations.
Data analysts make sense of the noise that exists in data: they aggregate and translate this data into relevant business metrics and analyse it to provide meaningful ...
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