3 You and your data

This chapter covers

  • The intersection of data and the internet
  • How people view data today
  • The relationship between income, poverty, and data
  • Understanding data ownership and data monetization
  • Introducing the data dividend
  • The unique characteristics of data

Unequal knowledge about us produces unequal power over us.1 

—Soshana Zuboff

Just look at the preceding list of topics. Data touches all of these aspects of life. All of us can benefit from being aware of the importance and impact of data on our daily lives. In addition to being pervasive in our lives, our relationship to data is about to change for the better. That relationship is about to change in ways that will make our data work for us.

Attitudes toward and about ...

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