Book description
Designers are used to working for clients, but there is nothing better than when the client is oneself. Graphic and product designers, who are skilled with the tools and masters aesthetics, are now in the forefront of this growing entrepreneur movement.
Whether personal or collective, drive is the common denominator of all entrepreneurial pursuit; of course, then comes the brilliant idea; and finally the fervent wherewithal to make and market the result. The Design Entrepreneur is the first book to survey this new field and showcase the innovators who are creating everything from books to furniture, clothes to magazines, plates to surfboards, and more.
Through case studies with designers like Dave Eggers, Maira Kalman, Charles Spencer Anderson, Seymour Chwast, Jet Mous, Nicholas Callaway, Jordi Duró, and over thirty more from the United States and Europe, this book explores the whys, hows, and wherefores of the conception and production processes. The design entrepreneur must take the leap away from the safety of the traditional designer role into the precarious territory where the public decides what works and what doesn’t. This is the book that shows how that is accomplished.
Product information
- Title: Design Entrepreneur
- Author(s):
- Release date: April 2011
- Publisher(s): Rockport Publishers
- ISBN: 9781610602273
You might also like
book
Entrepreneur
Build a world class business with a clear blueprint to success Entrepreneur: Building Your Business From …
book
Design Thinking for Entrepreneurs and Small Businesses: Putting the Power of Design to Work
Having met Beverly Ingle and hearing her speak about design thinking, I was enlightened and enthused. …
book
Editorial Design
Editorial Design: Digital and Print is a comprehensive guide to the traditional and digital skills that …
book
Presenting Design Work
Do you love doing design work, but dread the inevitable design reviews that follow? Dread no …