November 2010
Intermediate to advanced
304 pages
7h 18m
English
book
Designing the Obvious: A Common Sense Approach to Web and Mobile Application Design, Second Edition
by Jr. Robert Hoekman
Overview
Designing the Obvious belongs in the toolbox of every
person charged with the design and development of Web-based
software, from the CEO to the programming team. Designing the
Obvious explores the character traits of great Web applications and
uses them as guiding principles of application design so the end
result of every project instills customer satisfaction and loyalty.
These principles include building only whats necessary, getting
users up to speed quickly, preventing and handling errors, and
designing for the activity. Designing the Obvious does not
offer a one-size-fits-all development process--in fact, it lets you
use whatever process you like. Instead, it offers practical advice
about how to achieve the qualities of great Web-based applications
and consistently and successfully reproduce them.
This latest edition updates examples to show the guiding principles
of application design in action on today's web, plus adds new
chapters on strategy and persuasion. It offers practical advice
about how to achieve the qualities of great Web-based applications
and consistently and successfully reproduce them.
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