CHAPTER 7

How to Maintain (Cordial) Business Relationships

What the Average German Understands by “Good” Relationship

When you work with Germans, you can assume that, basically, you won’t hear much from them unless there is (additional) work to discuss, details to be checked, or there is a problem. Don’t expect us to give you a casual call from time to time to just check how things (or you) are. Even as vendors, if we follow the same approach that we would apply in Germany, we take care to have a conversational gambit at hand when we call—like a special offer, unique occasion, or some order deadline that we would like to remind you of.

When you don’t hear from us, don’t perceive it as a lack of interest or carte blanche to postpone delivery of ...

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