Sofia V. Rhea, Laramie D. Taylor Chapter 15 Crime Entertainment Media1 Definitions and Scope2 The State of CEM Research3 Why Attend to CEM?4 ConclusionJens Kjeldgaard-Christiansen Chapter 16 Horror as Entertainment1 What Is Horror?2 How Does Horror Work?3 What Does Horror Do to and for Audiences?4 The Paradox of HorrorNicky Lewis Chapter 17 Sport as Entertainment1 The Rise of Sports on Media (and Sports as Media Study)2 Theorizing about Sports Media Entertainment3 The Next Frontier of Sports as EntertainmentDana Mastro, Nancy Molina-Rogers, Hannah Overbye Chapter 18 Representation Matters: Ethnic/Racial Depictions in US Entertainment Media and the Implications for Audiences1 Why Ethnic/Racial Representation in the Media Matters2 Effects of Entertainment Media Use on Audiences3 White/Outgroup Audiences4 Concluding ThoughtsMark Boukes, Ellen Droog, Britta C. Brugman, Christian Burgers Chapter 19 Political Satire1 Production of Political Satire2 Contents of Political Satire3 Consumption of Political Satire4 Effects of Political Satire5 Political Satire: The Way AheadCharisse L’Pree Corsbie-Massay, Robert J. Thompson Chapter 20 Love It and/or Hate It: Journalism as Entertainment1 Journalism as Leisure2 Journalism as Popular Content3 Journalism as Emotionally Evocative4 Entertaining Journalism5 Implications for the Future of Entertainment StudiesTahleen Lattimer, Irina Andreeva, Lindsay Hahn Chapter 21 Entertainment Media’s Effects on Child Audiences1 Who is the ‘Child Audience?’2 Factors Governing Media’s Influence on Child Audiences3 The Effects of Media on Young Audiences4 ConclusionAnne Sadza, Serena Daalmans, Esther Rozendaal, Moniek Buijzen Chapter 22 Risk Behavior and Entertainment1 Influence Mechanisms of Entertainment Media and Risk Behaviors2 The Portrayal of Risk Behavior in Entertainment Media3 The Effects of Risk Behavior in Entertainment Media4 The Role of Interpretation5 Conclusion and Research AgendaLaramie D. Taylor, Lindsay Roberts Chapter 23 Sexual Content, Sexuality in Media1 Sex in Entertainment Media Messages2 What We Have Learned3 Why We Watch (and Listen and Read)4 Broad Effects of Sex in Entertainment Media GenerallyBarbara Krahé Chapter 24 Aggression and Violence in Entertainment Media1 Prominence and Attraction of Violence in Entertainment Media2 Theories of Media Violence Effects3 Empirical Evidence of Media Violence as a Cause of Aggressive Behavior4 Approaches to Prevention5 Conclusion and Perspectives for Future ResearchNancy A. Jennings, Vera Hawkins Chapter 25 Entertainment-Education Media: Where Learning Is Fun1 Theories and Models for Processing Entertainment-Education2 Access Codes Associated with Oral Storytelling3 Access Codes Associated with Print4 Access Codes Associated with Electronic Viewing: Formal Production Features5 Fisch’s Capacity Model6 Empirical Evidence and Entertainment-Education Media7 Interactivity and Digital Technologies8 ConclusionSophie H. Janicke-Bowles, Noel H. McGuire Chapter 26 Transcendence and “Inspiring Media”1 Defining Transcendent Media Experiences2 Defining and Distinguishing Inspiration and Transcendence3 Transcendent Portrayals within Media4 How Media Inspires5 Effects of Inspiring Media6 The Dark Side of Inspiring Media7 ConclusionChingching Chang Chapter 27 Branded Entertainment as a Win–Win Strategy for Consumers and Advertisers1 Types of Branded Entertainment2 Striking a Balance: Inform/Persuade or Entertain3 Persuasion versus Entertainment4 Conclusion5 Ethical Issues