February 2023
Intermediate to advanced
248 pages
7h 23m
English
This chapter covers
A/B tests are straightforward and reliable. They are the “gold standard” of experiments, but there is a cost—that is, the time, money, or risk involved in obtaining experimental results—to running them. Each of chapters 3-6 presents a method that aims to reduce that cost. For example, multi-armed bandits (MAB) adapt the experiment design continuously as new individual measurements are taken, and this reduces the time spent running the inferior version—A or B—of the system. ...