
7
Underlying analysis and key value drivers 115
This model is intended to give you inspiration and a way of thinking
when trying to understand a business. It will also give you a good over-
view of the company’s present and future status and will, it is hoped,
make it easier to perform your underlying analysis. Furthermore, by struc-
turing the underlying analysis, the valuation can be more correct and you
will have a good foundation to stand on when you have to justify your
valuation.
As we mentioned earlier, there could very well be key value drivers other
than the seven presented here, and which are more applicable to the ...