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How Sponsorship Works

In 1983, barely two years out of business school, Brady Dougan accepted what many would have considered a mission impossible: relocating to Japan to take over the derivatives business in the regional office, grow its staff, and set a strategic course to build the firm’s Pacific Rim presence in that business. Having only joined the derivatives group of Bankers Trust in 1982, Dougan had little business experience and no background in the region. Nor did he speak Japanese. He was all of twenty-four years old.

Today, Dougan is CEO of the financial powerhouse, Credit Suisse. He looks back on his first breakthrough assignment with wonder, marveling at the extraordinary opportunity he was given and amazed that his boss placed ...

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